Why is Customer Satisfaction So Important?

Our research shows that highly satisfied customers are much more likely to return and recommend their pharmacy to others.

Highly satisfied customers tend to be more loyal, purchasing more products and thereby increasing store revenues. Highly rated pharmacies keep more of their core customers resulting in fewer customer defections and revenue loss.

Today’s pharmacy customer is more informed and demanding than ever before. The pharmacies of today can be the traditional corner drug store, a mass merchandiser, local grocery store or mail order. It is customer satisfaction that will ultimately drive customer retention and revenue growth.

Consumer Key Factors In Driving Satisfaction:

• Prescriptions are in stock when they need them
• Received an offer to speak to a Pharmacist
• Prescriptions were ready when expected
• 24-hour pharmacy access